A new landscape to be configured in multiple scenarios to maximise the use of space
Parco Gallery is the graphic design gallery and bookshop of Parco Studio, graphic design practice founded in Milan by Loredana Bontempi and Emanuele Bonetti. A meeting place for international and local professional designers, a center of exchange and collaboration in between designers, schools, locals and lovers from the neighbourhood. Events and exhibitions are constant opportunities for research and experimentation.They are accompanied by a selection of objects and publications – books, magazines and fanzines – curated by Emanuele and Loredana together with the Parco team, as well as a series of self-initiated and self-published projects by the studio.
The multiplicity of uses, functions and souls of this space was our starting point. The intervention is composed of a fixed part of furniture with a series of shelves and wall supports and an intervention for display cases, a new device for dialogue between inside and outside that can in fact be a display or a seat. Another part of the objects are furniture, conceived as a new landscape to be configured in multiple scenarios trying to maximise the use of space. In addition to selling books, magazines, and objects Parco Gallery is also a space for events, talks, workshops, a gallery, a meeting room and a party room. The configuration of these elements makes it possible to completely transform the gallery without compromising the sale of the objects, thus enabling the transition from a completely free space to a meeting room to a marketplace. These objects are functional, warm, low tech and material.
Alessandro Mason
Pietro Lora
Ferronato
Diego Mayon